North Somerset Times

The North Somerset Times (Nailsea, Clevedon and Portishead Times) is a local newspaper to the North Somerset area, mainly Nailsea, Clevedon and Portishead. North Somerset is made up of small towns making the newspapers conventions different to local newspapers which are local to cities, like Sheffield and Bristol. This is perhaps shown on the front cover of this issue of the North Somerset Times. The headline is smaller and less bold than the headlines in the Sheffield Star and Bristol Post newspaper front covers making it stand out less. The headline is also written in lower case (other than the first letter of the first word). However, the language used in the headline is still trying to attract readers and customers to buy the newspaper. 'Minutes from disaster' is an exciting headline because it makes it sound frantic, urgent and dangerous. This will usually make people read the article. 
However, the main image on the front page is of school children. Most of this article is continued inside but this image is used on the front cover because it represents the area in a positive light. An image of school children is likely to make the reader of the newspaper to feel happier than an image of a car. 
Unlike with the big city local newspapers, the North Somerset Times has three adverts on the front cover, all taking up a fair amount of space. This is because this is where the newspaper gets its funding and as less people buy this newspaper than the big city newspapers, the newspaper needs more money to continue. The adverts are all for local companies or companies that have a branch's in the area.
The North Somerset Times target audience is probably adults, parents and elder people. This is partly because this area has quite a large elderly population. The North Somerset Times appeals to its target audience is several ways. The adverts are definitely aimed at adults. Young people aren't going to have a garage themselves so won't be needing a garage door services. They are also unlikely to be needing to fit carpets or change bank.